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Vikings Community Tuesday

Posted by Mike Wobschall on October 20, 2009 – 9:13 am

A few Vikings players, along with Viktor the Vikings, will spend their day off today by helping the Vikings organization and the Midwest Dairy Council kickoff the 2009-10 season of their school program “Eat Right, Get Movin’ With Viktor.”

The event will take place today from 1:00 to 1:45 p.m. in Lakeville

P Chris Kluwe, S Tyrell Johnson and T Phil Loadholt, along with Viktor, will be present at the program and will lead students in several football-related exercises.

The “Eat Right, Get Movin’ With Viktor” program is an interactive assembly that helps teach children about the importance of eating healthy and staying physically active every single day.  While stressing these 2 points, the program draws on messages from the NFL and National Dairy Council’s Fuel Up to Play 60 initiative.

“The entire Minnesota Vikings organization is thrilled to continually partner with the Midwest Dairy Council to teach children the importance of eating healthy and staying physically active,” said Steve LaCroix, VP of Sales and Marketing/Chief Marketing Officer for the Minnesota Vikings.  “Viktor the Viking mascot, radio broadcaster Paul Allen, Vikings cheerleaders, and players like Chad Greenway have all played an active role in the Eat Right, Get Movin’ with Viktor school assembly program, and our entire team will continue to promote health and nutrition throughout Minnesota schools.”

The Eat Right, Get Movin’ With Viktor program has already reached more than 3,000 students and will make it to more than 80 Minnesota schools in the coming months.

 “While helping kids across the State of Minnesota, this program will fulfill the local Wellness Policy that was mandated for all school districts in the 2004 Child Nutrition Reauthorization Act, Eat Right, Get Movin’ With Viktor is geared to help schools address these policies and the issue of children’s health and nutrition,” said Mike Kruger, CEO/Executive Vice President, Midwest Dairy Association and Council.
Midwest Dairy Council is the nutrition education division of Midwest Dairy Association. The Council’s mission is to promote a healthy diet through nutrition education and the use of dairy products to consumers, health professionals and teachers. Midwest Dairy Council is funded by check-off dollars from dairy producers in our local region. For more information, visit www.midwestdairy.com.


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