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Vikings Preseason TV Ratings Nearly Double

Posted by Mike Wobschall on September 10, 2009 – 1:39 pm

Vikings preseason TV broadcasts averaged a 19.9 household (HH) rating in 2009, a figure that is 5th highest in the league and represents nearly double the number from the 2008 preseason broadcasts.

This year’s high ratings were anchored by a likely preseason record 30.6 HH rating for the Vikings 3rd preseason game against the Houston Texans, which was the game Brett Favre played nearly 3 full quarters.

Even before Favre’s arrival with the Vikings, the franchise was in high profile after a 10-6 record in 2008 that was complete with a division title. But there’s no doubt that Favre’s presence on the team has increased the franchise’s profile.

The huge increase in preseason TV ratings is only a precursor to what will likely be record numbers in regular season TV ratings as well.


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